{"id":10838,"date":"2025-07-20T22:38:00","date_gmt":"2025-07-20T14:38:00","guid":{"rendered":"https:\/\/klhappenings.com\/?p=10838"},"modified":"2025-08-07T22:41:34","modified_gmt":"2025-08-07T14:41:34","slug":"under-armour-unveils-halo","status":"publish","type":"post","link":"https:\/\/klhappenings.com\/?p=10838","title":{"rendered":"Under Armour Unveils Halo"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><em>New Footwear Collection Pairs Holistic Design Language with Performance Innovation<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Kuala Lumpur, 18 July 2025&nbsp;<\/strong>\u2013 Under Armour introduces Halo, a footwear collection that marks a bold new chapter in the brand\u2019s performance innovation and design evolution. Built for the everyday athlete, Halo introduces a holistic design language where symmetry, balance, and harmony are at the core of every stride.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">At the heart of the collection is a bold design shift, where Under Armour\u2019s iconic double-arch logo is now embedded directly into the structure of the shoe, serving as both a visual signature and a functional element that delivers balance, stability, and support. This architectural integration reflects a more unified design philosophy, where form and function are in perfect alignment. Complementing this is UA\u2019s industry-leading&nbsp;HOVR technologies, which provides exceptional energy return and impact absorption, ensuring every stride feels powerful, responsive, and grounded.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The Halo collection features three distinct models, each engineered for a specific purpose. The Halo Racer and Halo Runner are designed for running, while the Halo Trainer is built for training.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/edm.brandthink.my\/t\/r-l-thuuhyhl-pltluqhtk-j\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" src=\"https:\/\/ecp.yusercontent.com\/mail?url=https%3A%2F%2Fi3.cmail19.com%2Fei%2Fr%2F4E%2F272%2F5A9%2F144446%2Fcsfinal%2FScreenshot2025-07-18at12.03.36PM-9900000000079e3c.png&amp;t=1753056184&amp;ymreqid=a6e76519-fbc9-c73a-1c5b-2d0057013200&amp;sig=GiY_xUl6jwGl2jcQo6qaeg--~D\" alt=\"\"\/><\/a><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><em>From L to R: The UA Halo Racer in Distant Gray and Racer Red<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The Racer: Designed to guide your stride, recapture your energy, and feel alive underfoot so you can just go. Ideal for everyday athletes seeking speed and responsiveness.&nbsp; Powered by HOVR+ cushioning and UA\u2019s double-arch midsole for next-level cushioning, responsiveness, and comfort.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/edm.brandthink.my\/t\/r-l-thuuhyhl-pltluqhtk-t\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" src=\"https:\/\/ecp.yusercontent.com\/mail?url=https%3A%2F%2Fi4.cmail19.com%2Fei%2Fr%2F4E%2F272%2F5A9%2F144446%2Fcsfinal%2FScreenshot2025-07-18at12.04.53PM-9900000000079e3c.png&amp;t=1753056184&amp;ymreqid=a6e76519-fbc9-c73a-1c5b-2d0057013200&amp;sig=3GpzqP0iLoryWYCz62rDdw--~D\" alt=\"\"\/><\/a><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><em>From L to R: The UA Halo Runner in Distant Gray and Summit White<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The Runner: Built with energy-returning cushioning tech and ultra-stable arch support, The Runner delivers a gravity-defying ride, mile after mile. Designed for everyday athletes and fitness enthusiasts who prioritize comfort, support, and versatility.&nbsp; Powered by HOVR+ cushioning and UA\u2019s double-arch midsole for next-level cushioning, responsiveness, and comfort.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/edm.brandthink.my\/t\/r-l-thuuhyhl-pltluqhtk-d\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" src=\"https:\/\/ecp.yusercontent.com\/mail?url=https%3A%2F%2Fi5.cmail19.com%2Fei%2Fr%2F4E%2F272%2F5A9%2F144446%2Fcsfinal%2FScreenshot2025-07-18at12.06.43PM-9900000000079e3c.png&amp;t=1753056184&amp;ymreqid=a6e76519-fbc9-c73a-1c5b-2d0057013200&amp;sig=UV7jTyYGtlyM2fCKeVfiuA--~D\" alt=\"\"\/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><em>The UA Halo Trainer in Racer Red<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The Trainer: Featuring the structural support of the double-arc logo and a locked-in seamless upper, The Trainer is built to power through every run, rep, and repeat because the set you want to quit is the one that changes you. Perfect for gym-goers and cross-trainers who demand stability and versatility.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Halo&nbsp;represents a strategic milestone for Under Armour, setting the tone for the future of its footwear. With this launch, the brand signals a shift toward a more unified and expressive design philosophy, and one that empowers athletes to feel locked in, fired up, and capable of anything.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The Under Armour Halo collection will be available at all Under Armour Brand Houses nationwide and online at&nbsp;<a href=\"https:\/\/edm.brandthink.my\/t\/r-l-thuuhyhl-pltluqhtk-h\/\" target=\"_blank\" rel=\"noreferrer noopener\">underarmour.com.my<\/a>, with select colorways offered. The collection is priced as follows: Halo Racer at RM749, Halo Runner at RM599, and Halo Trainer at RM529.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>New Footwear Collection Pairs Holistic Design Language with Performance Innovation Kuala Lumpur, 18 July 2025&nbsp;\u2013 Under Armour introduces Halo, a footwear collection that marks a bold new chapter in the brand\u2019s performance innovation and design evolution. Built for the everyday athlete, Halo introduces a holistic design language where symmetry, balance, and harmony are at the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":10839,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[910,2346,3319,2356,3320],"tags":[3322,3321],"class_list":["post-10838","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-apparel","category-lifestyle","category-sport-shoes","category-sports","category-under-armour","tag-halo","tag-under-armour"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.0.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"New Footwear Collection Pairs Holistic Design Language with Performance Innovation Kuala Lumpur, 18 July 2025 \u2013 Under Armour introduces Halo, a footwear collection that marks a bold new chapter in the brand\u2019s performance innovation and design evolution. 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