{"id":13404,"date":"2026-03-08T16:29:31","date_gmt":"2026-03-08T08:29:31","guid":{"rendered":"https:\/\/klhappenings.com\/?p=13404"},"modified":"2026-03-08T16:29:34","modified_gmt":"2026-03-08T08:29:34","slug":"the-curve-unveils-alunan-syawal-di-kampung-pesisir-a-nostalgic-coastal-celebration-featuring-its-first-ever-original-raya-song","status":"publish","type":"post","link":"https:\/\/klhappenings.com\/?p=13404","title":{"rendered":"THE CURVE UNVEILS \u201cALUNAN SYAWAL DI KAMPUNG PESISIR\u201d: A NOSTALGIC COASTAL CELEBRATION FEATURING ITS FIRST-EVER ORIGINAL RAYA SONG"},"content":{"rendered":"\n

Featuring 100+ festive vendors and a heartfelt community CSR initiative<\/em><\/p>\n\n\n\n

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Petaling Jaya, 26 February 2026 \u2013 <\/strong>The Curve officially presents its Hari Raya festivities for the year, themed \u201cAlunan Syawal di Kampung Pesisir.\u201d<\/strong> Running from 20 February to 29 March 2026<\/strong>, the campaign invites shoppers to escape the urban rush and immerse themselves in the tranquil charm of a traditional Malaysian seaside village.<\/p>\n\n\n\n

The mall\u2019s Centre Court has been transformed into a picturesque coastal retreat, featuring an elevated Rumah Kampung<\/em> structure and rustic sandbar swings. This serene setting serves as the backdrop for a celebration of gratitude, family bonds, and the timeless beauty of coastal heritage.<\/p>\n\n\n\n

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Marking a significant highlight this year, the Curve is proud to launch its first-ever original Raya song titled \u201cSamba Raya.\u201d<\/strong> Specially commissioned to enhance the campaign\u2019s look and feel, the song adds an emotional layer to the festive atmosphere. Authenticity is at the heart of this musical debut, as \u201cSamba Raya\u201d is performed by local buskers who have been a part of the Curve\u2019s community for over eight years.<\/p>\n\n\n\n

“Raya represents not only a celebration but also a meaningful moment to express gratitude and strengthen bonds,” said En Jazmi, Acting Chief Executive Officer of Boustead Properties Berhad.<\/strong> “Through \u2018Alunan Syawal di Kampung Pesisir,\u2019 our goal is to transport visitors to a simpler time where the warmth of togetherness is truly cherished.”<\/p>\n\n\n\n

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The Curve continues to support local SME\u2019s for festive preparations, offering more than 100 vendors spread across the mall. From traditional and modern baju kurung<\/em> and baju melayu<\/em> to festive delicacies and home d\u00e9cor, the extensive marketplace offers variety and quality for every shopper.<\/p>\n\n\n\n

Adding to the festive convenience this year, the Curve and Natra Event continues to host the Pazar Ramadan<\/strong>, a dedicated bazaar featuring a wide array of berbuka puasa<\/em> food. Whether shoppers are looking for the perfect Raya outfit or delicious local treats for breaking fast, the mall provides a comprehensive and vibrant experience for the whole family.<\/p>\n\n\n\n

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In the spirit of giving, the Curve is hosting a series of initiatives focused on unity, compassion, and community engagement:<\/p>\n\n\n\n