{"id":1382,"date":"2023-04-26T10:00:00","date_gmt":"2023-04-26T02:00:00","guid":{"rendered":"https:\/\/klhappenings.com\/?p=1382"},"modified":"2023-08-05T10:08:09","modified_gmt":"2023-08-05T02:08:09","slug":"pour-stir-and-enjoy-authentic-rendang-in-30-minutes-with-new-ayam-brand-rendang-starter-pack","status":"publish","type":"post","link":"https:\/\/klhappenings.com\/?p=1382","title":{"rendered":"Pour, Stir And Enjoy Authentic Rendang In 30 Minutes With New Ayam Brand\u2122 Rendang Starter Pack"},"content":{"rendered":"
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For Malaysians, rendang is that must-eat dish during the Ramadan and Raya season. However, with global inflationary pressure the price per serving of this classic dish has increased. The price is justified as traditional rendang takes skill and time especially when it comes to making the spice mixture and the kerisik (dry fried coconut flakes). Once on the stove, it also takes time and constant stirring to thicken.<\/p>\n\n\n\n

Do not despair as you too can make traditional rendang like what nenek makes back in the kampung, and in quarter the time with the Ayam Brand\u2122 Rendang Raya Starter Pack. Guaranteed deliciousness,<\/s> and easily customizable to your taste with your choice of protein, while being much more budget-friendly.<\/p>\n\n\n

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The Ayam Brand\u2122 Rendang Raya Starter pack consists of the all new Ayam Brand\u2122 Rendang Paste, Ayam Brand\u2122 Toasted Coconut Paste otherwise commonly known as kerisik and Ayam Brand\u2122 Coconut Milk that\u2019s as good as fresh. It has all you need except the chicken, meat, seafood or plant-based meat for an authentic rendang at home.<\/p>\n\n\n\n

Prepare your rendang in just 3 steps. Step 1: To preheat cooking oil in the pan, then add Ayam Brand\u2122 Rendang Paste and stir fry until fragrant. Step 2: Add in 500g of chicken\/ meat\/seafood stir until the protein is semi-cooked, then add in 120ml of Ayam Brand\u2122 Coconut Milk, stir until well combined and the meat is cooked through. Step 3: Add in one pack of Ayam Brand\u2122 Kerisik 40g to thicken, and add texture, stir well to coat the meat\/chicken\/seafood with the toasty kerisik. Continue stirring occasionally until the oils rise \u2013 the sign of a well cooked rendang. All done in 30 minutes or less if using seafood. You can stop here, or continue to cook for a \u2018drier\u2019 rendang. Best served hot with rice. <\/p>\n\n\n\n

The Ayam Brand\u2122 Rendang Paste is a wonder that takes the guesswork and long prep time out of cutting and mincing onions (oh the tears!), toasting and spices and herbs, and careful blending. It includes onion, shallot, garlic, galangal, dried chilli, lemongrass, ginger, turmeric, tamarind, coriander seed, fennel seed, cumin, cinnamon, nutmeg, clove and fenugreek among a host of other good things. So many ingredients, lovingly prepared and blended just like nenek used to take hours to make. It is free of nasties such as preservatives, MSG and additives giving you the authentic goodness of traditional rendang, with the convenience of a ready-to-cook paste in 30 minutes or less.<\/p>\n\n\n\n

For anyone who has made kerisik, toasting fresh flaked coconut until the oils rise can take hours, a time consuming endeavour that is bound to build your arm muscles. The Ayam Brand\u2122 Kerisik is ready-to-use, simply mix well, snip open the pack and add to the dish of your choice.<\/p>\n\n\n\n

Localisation is at the heart of Malaysian rendang with every state and every family having their own spin on rendang. How can you localise your rendang using Ayam Brand\u2122 Rendang Paste? Here are a few suggestions but be forewarned that the Ayam Brand\u2122 Rendang Paste rates a solid 3.5 out of 5 on the spiciness scale. This is not a mild rendang paste.<\/p>\n\n\n\n

Perak\u2019s Rendang Tok<\/strong><\/p>\n\n\n\n

If you\u2019re craving the dark and \u2018dry\u2019 yet extra tender Rendang Tok, add palm sugar and more kerisik to your culinary masterpiece.  The palm sugar will caramelise darkening the rendang, and the kerisik will help to dry up the gravy. Be prepared to leave the rendang on the stove simmering on low heat for another 30 minutes to an hour, stirring occasionally.  <\/p>\n\n\n\n

Negeri Sembilan\u2019s Rendang Minang<\/strong><\/p>\n\n\n\n

The Nogori spiciness tolerance is on another level for Rendang Minang (Negeri Sembilan specialty). If you\u2019re up to it, add lots of pounded cili padi and cracked black pepper to the Ayam Brand\u2122 Rendang Paste at step 1, and then continue. Eye-wateringly good.<\/p>\n\n\n\n

Rendang Johor<\/strong><\/p>\n\n\n\n

The deliciousness that is rendang Johor is simple to achieve. Prepare as per the basic rendang recipe, then add turmeric and kaffir lime leaves before adding Ayam Brand\u2122 Kerisik to the dish.<\/p>\n\n\n\n

Rendang Hijau<\/strong><\/p>\n\n\n\n

Add pounded or blended green chillies to the Ayam Brand\u2122 Rendang Paste and saut\u00e9 until fragrant. This step will take more time as you want the flavours to meld before stewing the protein of choice in it.<\/p>\n\n\n\n

Using these ideas you can localise and customise the Ayam Brand\u2122 Rendang Raya starter pack to your taste preference.<\/p>\n\n\n

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Ready to add more convenience and traditional goodness to your cooking repertoire? Try these easy, convenient and authentic traditional paste from Ayam Brand\u2122 including Ayam Brand\u2122 Rendang Paste, Ayam Brand\u2122 Chicken Curry Paste, Ayam Brand\u2122 Sambal Tumis Paste and Ayam Brand\u2122 Asam Pedas Paste. Each 180g pack retails for RM5 while Ayam Brand\u2122 Kerisik 40g for RM1.20 and 100g for RM2.60. Guaranteed deliciousness, in a fraction of the time.<\/p>\n\n\n\n

Ayam Brand\u2122 products are widely available from Aeon, Aeon Big, Giant, Cold Storage, Jaya Grocer, Hero (selected only), Mydin, Econsave, Matahari or visit the Ayam Brand\u2122 Official stores on Shopee and Lazada.<\/p>\n","protected":false},"excerpt":{"rendered":"

For Malaysians, rendang is that must-eat dish during the Ramadan and Raya season. However, with global inflationary pressure the price per serving of this classic dish has increased. The price is justified as traditional rendang takes skill and time especially when it comes to making the spice mixture and the kerisik (dry fried coconut flakes). […]<\/p>\n","protected":false},"author":1,"featured_media":1385,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[11,17,19],"tags":[169,170],"class_list":["post-1382","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-campaign","category-food","category-grand-launching","tag-ayam-brand","tag-rendang"],"aioseo_notices":[],"jetpack_featured_media_url":"https:\/\/klhappenings.com\/wp-content\/uploads\/2023\/08\/AB_SambalTumisPaste.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/klhappenings.com\/index.php?rest_route=\/wp\/v2\/posts\/1382","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/klhappenings.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/klhappenings.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/klhappenings.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/klhappenings.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1382"}],"version-history":[{"count":1,"href":"https:\/\/klhappenings.com\/index.php?rest_route=\/wp\/v2\/posts\/1382\/revisions"}],"predecessor-version":[{"id":1387,"href":"https:\/\/klhappenings.com\/index.php?rest_route=\/wp\/v2\/posts\/1382\/revisions\/1387"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/klhappenings.com\/index.php?rest_route=\/wp\/v2\/media\/1385"}],"wp:attachment":[{"href":"https:\/\/klhappenings.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1382"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/klhappenings.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1382"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/klhappenings.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1382"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}