{"id":13994,"date":"2026-04-18T17:13:33","date_gmt":"2026-04-18T09:13:33","guid":{"rendered":"https:\/\/klhappenings.com\/?p=13994"},"modified":"2026-04-18T17:13:37","modified_gmt":"2026-04-18T09:13:37","slug":"celcomdigi-in-collaboration-with-samsung-malaysia-continues-to-evolve-the-telco-retail-experience-with-the-nationwide-rollout-of-the-endless-aisle","status":"publish","type":"post","link":"https:\/\/klhappenings.com\/?p=13994","title":{"rendered":"CelcomDigi in collaboration with Samsung Malaysia continues to evolve the telco retail experience with the nationwide rollout of the Endless Aisle"},"content":{"rendered":"\n

Integrate complete end-to-end consumer electronics retail journey in all stores<\/em><\/p>\n\n\n

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Endless Aisle at a CelcomDigi Store, bringing a seamless consumer electronics retail journey into CelcomDigi stores<\/figcaption><\/figure>\n<\/div>\n\n\n

CelcomDigi is transforming how Malaysians shop for connected devices with the nationwide rollout of \u201cEndless Aisle\u201d \u2014 an immersive digital retail platform that brings Samsung\u2019s complete product ecosystem into CelcomDigi stores. The initiative, developed in collaboration with Samsung Malaysia, makes CelcomDigi the first telecommunications company in Malaysia to offer a seamless consumer electronics retail experience across such an extensive store network.<\/p>\n\n\n\n

As the first telco in Malaysia to bring a seamless consumer electronics experience across more than 300 of its stores nationwide, CelcomDigi now provides customers with a simpler way to discover, purchase, receive and connect their devices, all within a single store visit. Currently, the Endless Aisle<\/em> is already available at all CelcomDigi Store and CelcomDigi Express outlets nationwide.<\/p>\n\n\n\n

Originally piloted at the CelcomDigi Store Life in The Gardens Mall and Sunway Pyramid, Endless Aisle<\/em> is the first experience of its kind in Malaysian telco retail. The immersive digital platform brings together Samsung\u2019s latest range of digital lifestyle products, including smartphones, wearables, smart TVs, home appliances and lifestyle electronics, offering exclusive savings for CelcomDigi customers. As the experience expands across CelcomDigi\u2019s nationwide retail footprint, customers in more locations can look forward to a more intuitive way of exploring the latest in connected technology, supported by the company\u2019s in-store experts, who will ensure that every device is set up and connected with ease.<\/p>\n\n\n

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Endless Aisle @ CelcomDigi Store<\/figcaption><\/figure>\n<\/div>\n\n\n

CelcomDigi\u2019s Chief Sales and Retail Officer, Cheng Weng Hong, said that with more than 20 million Malaysians served through one of the country\u2019s most extensive retail networks, CelcomDigi is well positioned to help shape how connected living evolves in Malaysia. This innovation reflects the company\u2019s commitment to elevating the connected-living experience by bringing greater convenience, choice and value to more Malaysians.<\/p>\n\n\n\n

\u201cPhysical retail continues to be a strategic lever for us, driving our continued commitment to explore new ways and forge innovative partnerships that will enhance how our customers experience connected living in retail. Our collaboration with Samsung Malaysia reflects this ambition, allowing us to be among the first in the country to bring a more seamless and future-ready retail experience into our stores, where customers can easily explore and enjoy the latest devices and home technologies. This initiative reinforces our customer-first commitment by making technology more accessible and continuing to drive digital  experiences that support Malaysia\u2019s next phase of digital living.\u201d<\/p>\n\n\n\n


\u201cAt Samsung, we are committed to making innovation more accessible and meaningful in everyday life. Our collaboration with CelcomDigi allows us to bring our ecosystem of connected devices closer to Malaysians, enabling a seamless journey from discovery to ownership. Together, we aim to simplify how consumers experience smart living, while delivering greater convenience.\u201d said Steven Koh, Head of Consumer Electronics at Samsung Malaysia Electronics.<\/p>\n\n\n\n

Through Endless Aisle<\/em>, CelcomDigi customers will enjoy attractive savings on products and devices:
\u2022 15% off for existing customers or new customers who sign up for any CelcomDigi plan<\/p>\n\n\n\n

\u2022 30% off with a CelcomDigi\u2013Samsung device package<\/p>\n\n\n\n

\u2022 Additional exclusive offers for CelcomDigi ONE Plan customers<\/p>\n\n\n\n

For more information, please visit https:\/\/www.celcomdigi.com<\/a><\/p>\n\n\n\n


\u00a0<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Integrate complete end-to-end consumer electronics retail journey in all stores CelcomDigi is transforming how Malaysians shop for connected devices with the nationwide rollout of \u201cEndless Aisle\u201d \u2014 an immersive digital retail platform that brings Samsung\u2019s complete product ecosystem into CelcomDigi stores. The initiative, developed in collaboration with Samsung Malaysia, makes CelcomDigi the first telecommunications company […]<\/p>\n","protected":false},"author":1,"featured_media":13995,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3192,4345,1288],"tags":[185,4346],"class_list":["post-13994","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-celcomdigi","category-endless-aisle","category-gadget","tag-celcomdigi","tag-endless-aisle"],"aioseo_notices":[],"jetpack_featured_media_url":"https:\/\/klhappenings.com\/wp-content\/uploads\/2026\/04\/Photo-1-Endless-Aisle-at-a-CelcomDigi-Store-bringing-a-seamless-consumer-electronics-retail-journey-into-CelcomDigi-stores.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/klhappenings.com\/index.php?rest_route=\/wp\/v2\/posts\/13994","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/klhappenings.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/klhappenings.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/klhappenings.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/klhappenings.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=13994"}],"version-history":[{"count":1,"href":"https:\/\/klhappenings.com\/index.php?rest_route=\/wp\/v2\/posts\/13994\/revisions"}],"predecessor-version":[{"id":13998,"href":"https:\/\/klhappenings.com\/index.php?rest_route=\/wp\/v2\/posts\/13994\/revisions\/13998"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/klhappenings.com\/index.php?rest_route=\/wp\/v2\/media\/13995"}],"wp:attachment":[{"href":"https:\/\/klhappenings.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=13994"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/klhappenings.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=13994"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/klhappenings.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=13994"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}