{"id":3590,"date":"2021-09-06T00:49:00","date_gmt":"2021-09-05T16:49:00","guid":{"rendered":"https:\/\/klhappenings.com\/?p=3590"},"modified":"2025-01-26T20:29:34","modified_gmt":"2025-01-26T12:29:34","slug":"milo-releases-commemorative-limited-edition-tins-honouring-the-malaysian-spirit-for-merdeka-and-malaysia-day","status":"publish","type":"post","link":"https:\/\/klhappenings.com\/?p=3590","title":{"rendered":"MILO\u00ae Releases Commemorative Limited Edition Tins Honouring the Malaysian Spirit for Merdeka and Malaysia Day"},"content":{"rendered":"
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Limited Edition MILO\u00ae Tin 2021 Collection – Kopitiam design.<\/figcaption><\/figure>\n<\/div>\n\n\n

Exclusively-designed MILO\u00ae 1.5kg Tins in collaboration with Loka Made come with an augmented reality (AR) feature and opportunity to win MILO\u00ae merchandise.<\/em><\/p>\n\n\n\n

Petaling Jaya, September 6, 2021 \u2013 <\/strong>MILO\u00ae is honouring the strength and the never-give-up spirit of Malaysians this Merdeka<\/em> and Malaysia Day season. In a collaboration with homegrown creative brand, Loka Made, MILO\u00ae has released its commemorative Limited Edition 1.5kg Tin 2021 Collection that depicts this uniquely MILO\u00ae and Malaysia story as part of its annual tradition of delighting fans with the much-coveted collector\u2019s item which, in a first this year, is enhanced with an augmented reality (AR) feature.<\/p>\n\n\n\n

Having nourished Malaysians for over 70 years with the goodness of malt, milk, cocoa and a blend of six vitamins and three minerals essential in providing the energy to take on the day \u2013 as well as the distinctive, inimitable choco-malty taste beloved by generations \u2013 MILO\u00ae has woven itself into the fabric of Malaysian society, becoming intrinsically inseparable from the many facets of people\u2019s lives. A must-have nutritious drink for breakfast, and one that is also favoured as a pairing with Malaysia\u2019s favourite dishes, MILO\u00ae remains the rakyat<\/em>\u2019s number one choice.<\/p>\n\n\n

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Ng Su Yen, Business Executive Officer \u2013 MILO\u00ae Business Unit, Nestl\u00e9 (Malaysia) Berhad.<\/figcaption><\/figure>\n<\/div>\n\n\n

\u201cNot only are we proud that MILO\u00ae has become part of Malaysian heritage, through this year\u2019s campaign, we also wish to celebrate the courage, determination and tenacity that have come to define the Malaysian spirit of never giving up, come what may. Having grown alongside the nation through thick and thin, we hope to meaningfully immortalize a slice of Malaysian life in our memorabilia, as we forge ahead and continue to champion the rakyat<\/em> with the energy to go further in the many years to come,\u201d said Ng Su Yen, Business Executive Officer \u2013 MILO\u00ae, Nestl\u00e9 (Malaysia) Berhad.<\/p>\n\n\n

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Limited Edition MILO\u00ae Tin 2021 Collection \u2013 Warung design.<\/figcaption><\/figure>\n<\/div>\n\n\n

Available in two designs, the Limited Edition MILO\u00ae Tin 2021 Collection pays homage to the unique ways Malaysians enjoy their MILO\u00ae: One, at a humble street side warung<\/em>, while the other, at a nostalgic kopitiam<\/em>.<\/p>\n\n\n\n

Jayee Lim, Art Director of Loka Made said, \u201cWe recognise how MILO\u00ae has enriched Malaysia\u2019s food culture. Taking this as an inspiration in addition to Malaysians\u2019 fondest memories of MILO\u00ae, we decided there was nothing more uniquely Malaysian than our warungs<\/em> and kopitiams<\/em>. We are proud to share our designs with Malaysia and we hope Malaysians, especially MILO\u00ae fans, are just as proud to keep this piece of MILO\u00ae iconography. It is our way of preserving our multicultural heritage so that future generations can look back on this Limited Edition MILO\u00ae Tin not only as a memento of the past but also a reminder of how close MILO\u00ae has always been to the hearts of Malaysians.\u201d<\/p>\n\n\n\n

While the designs are steeped in tradition, the Limited Edition MILO\u00ae Tin 2021 Collection comes with an AR feature that brings this heritage to life. By simply scanning the QR code on the tins, fans can enjoy an interactive 3D experience with the warung<\/em> and kopitiam<\/em> designs.<\/p>\n\n\n\n

Exciting fans and Malaysians alike even further this Merdeka<\/em> and Malaysia Day, MILO\u00ae is inviting all its consumers to show off just how uniquely Malaysian they are by sharing their most Malaysian MILO\u00ae and meal pairing through Peraduan Kita Kan Malaysia<\/em>. Participants only need to snap a photo of their favourite MILO\u00ae and meal pairing at home together with the Limited Edition MILO\u00ae Tin and upload it to their social media feed with #MILOMerdekaMalaysiaDay and #TimeforMILO for a chance to win exclusive MILO\u00ae merchandise.<\/p>\n\n\n\n

The Limited Edition MILO\u00ae Tin 2021 Collection is available now through September 16, 2021 from a store near you and online via major e-commerce sites, while stocks last. For more information, go to: https:\/\/www.milo.com.my\/MILO-Tins-Merdeka-Edition<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Exclusively-designed MILO\u00ae 1.5kg Tins in collaboration with Loka Made come with an augmented reality (AR) feature and opportunity to win MILO\u00ae merchandise. Petaling Jaya, September 6, 2021 \u2013 MILO\u00ae is honouring the strength and the never-give-up spirit of Malaysians this Merdeka and Malaysia Day season. In a collaboration with homegrown creative brand, Loka Made, MILO\u00ae […]<\/p>\n","protected":false},"author":1,"featured_media":3591,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[12,577,578],"tags":[867,126],"class_list":["post-3590","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-community","category-dairy","category-flavour-milk","tag-limited-edition-tins-houring-the-malaysia-spirit-for-merdeka-and-malaysia-day","tag-milo"],"aioseo_notices":[],"jetpack_featured_media_url":"https:\/\/klhappenings.com\/wp-content\/uploads\/2023\/11\/MILO-Merdeka-Malaysia-Day_Picture-1-Kopitiam-scaled-e1631051825934.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/klhappenings.com\/index.php?rest_route=\/wp\/v2\/posts\/3590","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/klhappenings.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/klhappenings.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/klhappenings.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/klhappenings.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3590"}],"version-history":[{"count":1,"href":"https:\/\/klhappenings.com\/index.php?rest_route=\/wp\/v2\/posts\/3590\/revisions"}],"predecessor-version":[{"id":3592,"href":"https:\/\/klhappenings.com\/index.php?rest_route=\/wp\/v2\/posts\/3590\/revisions\/3592"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/klhappenings.com\/index.php?rest_route=\/wp\/v2\/media\/3591"}],"wp:attachment":[{"href":"https:\/\/klhappenings.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3590"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/klhappenings.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3590"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/klhappenings.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3590"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}