{"id":9446,"date":"2025-05-10T14:20:17","date_gmt":"2025-05-10T06:20:17","guid":{"rendered":"https:\/\/klhappenings.com\/?p=9446"},"modified":"2025-05-10T14:23:27","modified_gmt":"2025-05-10T06:23:27","slug":"start-strong-stay-radiant-kao-for-the-skin-protection-launch","status":"publish","type":"post","link":"https:\/\/klhappenings.com\/?p=9446","title":{"rendered":"Start Strong , Stay Radiant – Kao for the “Skin Protection” Launch !"},"content":{"rendered":"\n

In Partnership with Watsons, the Campaign Promotes Skin Health Awareness and Supports a Complete Skincare Regimen Through a Collaborative Ecosystem<\/em><\/p>\n\n\n\n

KUALA LUMPUR, 9 MAY 2025 <\/strong>\u2013 Healthy Skin is more than a surface concert, its the start of a healthier, more confident life. KAO Malaysia, in collaboration with Watsons, unveil latest the \u201cSkin Protection, Life Perfection\u201d campaign yesterday, aimed at encouraging Malaysians to adopt skin protection as a foundation for lifelong health and confidence. To support this goal, the campaign introduces a collaborative ecosystem by combining Bior\u00e9 skincare solutions with Watsons\u2019 rewards-based programs, and includes a 1% sales donation drive benefitting local research to advance awareness and practices around skin protection and lifelong skin health.<\/p>\n\n\n\n

\u201cAt KAO, we believe that skin protection is more than just a daily routine \u2013 it\u2019s the foundation of a life well lived. Through this campaign, we want to remind Malaysians that every act of care, no matter how small, can shape a more radiant and confident tomorrow. With Bior\u00e9 at the heart of this initiative, we\u2019re proud to champion a message that blends science, self-love, and the simple joy of healthy skin. This initiative reflects KAO\u2019s broader vision of helping Malaysians lead beautiful, healthy lives \u2013 a philosophy rooted in our Kirei Lifestyle Plan commitment.\u201d said Mr. Yamazaki Hirobumi, President of KAO Malaysia.<\/p>\n\n\n\n

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Skin Protection, Life Perfection<\/h1>\n\n\n\n

To kick off the campaign, an event was organised featuring thought leaders and industry experts. The session commenced with an insightful keynote by Associate Professor ChM. Dr. Noraini from the Department of Chemistry, Faculty of Science, Universiti Malaya, who presented on \u201cThe Science Behind Effective Skincare Ingredients: Why Formulations Matter?\u201d. In her presentation, she elaborated scientifically on the long-term impact of skin protection on dermatological health. This was followed by a live demonstration conducted by Dr. Lim Ing Kien, Doctor of Medicine, from Ventamin, who presented customised skincare regimens tailored to different age groups. Together, the presentations reinforced the campaign\u2019s core message: healthy skin begins at a young age and requires a tailored approach throughout life\u2019s various stages.<\/p>\n\n\n\n

With daily exposure to UV rays, heat, and dust posing risks to both skin health and confidence, KAO is drawing on Bior\u00e9\u2019s trusted expertise to provide a skincare regime that not only protects and nourishes, but also empowers individuals to pursue life goals with fewer worries. The Bior\u00e9 skincare range champions a simple yet effective \u201cCleanse. Protect.\u201d approach, combining gentle cleansing with high- performance UV-blocking formulations to build skin resilience day by day. This commitment supports users to not only maintain healthy skin, but to live life with clarity, comfort, and confidence in pursuit of what matters most.<\/p>\n\n\n\n

Encouraging Healthier Habits, Together<\/h1>\n\n\n\n

\u201cWatsons is proud to partner with KAO Malaysia on the \u201cSkin Protection, Life Perfection\u201d campaign, which aligns closely with our mission to make health and wellness accessible to all. With our extensive network of stores and online platforms, loyalty program, and ongoing Corporate Social Responsibility (CSR) collaborations, including recent initiatives with University Malaya, we\u2019re confident we can help amplify KAO Malaysia\u2019s message and drive positive habits among Malaysians. Together, we look forward to empowering more individuals to take proactive steps in caring for their skin, now and in the long term.\u201d said Caryn Loh, Managing Director of Watsons Malaysia and COO Health & Beauty Asia of AS Watson.<\/p>\n\n\n\n

As the official retail partner, Watsons is extending the campaign through a series of customer incentives that promote everyday skin protection. From May to August 2025, consumers can earn rewards through Watsons\u2019 loyalty programs:<\/p>\n\n\n\n