PETALING JAYA, June 8, 2023 – Driven by a firm belief that sports is a great teacher, MILO promotes the idea that the values learned through sports can be applied to life with the philosophy, “Take on Sports Today, Take on Life Tomorrow” or “Hari Ini Gigih Bersukan, Hari Esok Kuasai Kehidupan”. Reflecting this, the brand spearheads various sports initiatives and programmes that focus on nurturing essential life-long values, which can help children thrive in the various roles they take on in life.
This includes the MILO Champions Clinic, a comprehensive sports programme for children aged 7 to 12, that provides early exposure and skills training under the purview and guidance of professional coaches. As part of this year’s MILO Champions Clinic, the “Sports Is A Great Teacher Forum” provided a unique opportunity for potential young champions to learn from a celebrated young athlete who has excelled in both sports and academics, as well as shed light on the crucial roles that parents and educators play in shaping a child’s holistic development.
