PETALING JAYA 21st June 2023: Information Technology solutions provider Wilstech Sdn Bhd today launched eMOBIQ, a no-code rapid mobile application development platform (RMAD), in conjunction with the company’s fifth year anniversary.
The launch aims to accelerate the rapid adoption and immersion of local talent and businesses, particularly, entrepreneurs, micro small-to-medium sized enterprises (MSME), and small-to-medium sized (SME) in developing applications on the no-code platform.
eMOBIQ ia a cost-effective solution catered to helping local entrepreneurs develop mobile applications easily using drag-and-drop tools. In line with the ministry’s initiatives, this platform allows just about anyone to easily customize their own mobile applications to maximize business operations and reach a larger audience, without any experience in coding.
YB Datuk Ewon Benedick, Minister of Entrepreneur and Cooperatives Development (MECD), said, “There are many factors that can benefit a business from digital transformation. E-commerce and the digital economy introduce new opportunities for entrepreneurs to tap into a larger market and perhaps even global trade. Malaysia is on the right track to fulfilling its digital economy agenda, and the ministry welcomes initiatives such as these that aid in the growth of Malaysia’s entrepreneurial ecosystem and transformation goals. With continuous improvements in machine learning and AI integration, it is now the right time to advance through innovative efforts such as eMOBIQ®.”
The RMAD platform was built to provide users with a full visual experience as they can customize applications with a simple ‘drag-and-drop’, using a myriad of prebuilt templates, components, functions, and connectors that are readily available. Apart from that, eMOBIQ® offers users the freedom to develop their applications on the go as users are able to access their designs anywhere and anytime on its cloud-based platform. Once the designs are completed, a single click will allow users to deploy their online or offline mobile applications across Android or iOS simultaneously.
To put it into practice, 127 teams from 24 local universities were put to the test at the eMOBIQ® Challenge 2023 to develop the most practical, innovative, and impactful mobile application as they compete for the RM300k prize pool. The contestants were given two months to complete their designs which were then scored by the panel of in-house judges (70 percent weightage) based on creativity, practicality, impact on business, and presentation; as well as by popularity vote count on social media (30 percent weightage).
The top 10 teams were invited to the main event at the Mandarin Oriental Hotel, Kuala Lumpur, in the presence of YB Datuk Ewon Benedick to determine the winners of the competition who walked away with cash prizes, internship & future employment opportunities, and most importantly, having their application deployed in the real world for public use. In doing so, the participants are able to obtain extensive knowledge and experience in producing, developing, and maintaining a successful mobile application that can be brought forward in their professional careers.