KUALA LUMPUR, 24 November 2025 – This festive season, fahrenheit88 invites shoppers to unwrap Bag of Joy, a vibrant Christmas celebration bursting with the magic of gifting and the upbeat spirit of Korean culture. Adding to the festive cheer, the SEOUL MY SOUL in Kuala Lumpur experience by Seoul Tourism brings a fullon Seoul-style Christmas to the mall, transforming it into a dazzling wonderland. From now until 4 January 2026, shoppers can swing by to enjoy irresistible promotions and discover festive surprises waiting around every corner, all in celebration of the Malaysia Year-End Sale (MYES).
The mall is decked out in twinkling festive trees and whimsical décor, with giant Giant Bags of Joy towering above, perfect for festive selfies and fun photo ops. Shoppers can also dive into the Seoul My Soul Experience, an interactive zone brimming with playful installations and activity stations, turning every corner of the mall into a holiday playground full of surprises.
- SEOUL MOMENT – HECHI Photo Zone: Pose with a giant 4-meter inflatable HECHI, the legendary guardian of Seoul.
- SEOUL STUDIO – Photo Booth: Capture fun memories with props and receive a printed keepsake.
- SEOUL STATION – Seoul Landmark Post Office: Write a postcard to to your loved ones and spread holiday cheer.
- SEOUL GIFT – Seoul Christmas Gift Wrapping Zone: Enjoy exclusive Seoul-themed gift wrapping for your presents. Gift wrapping is free with a receipt or RM1 for items purchased elsewhere or without a receipt.
The celebration peaks on Sunday, 7 December 2025, with a full-day stage extravaganza at the mall. The lineup includes:
- SEOUL TREASURE – Jennie Photocard Zone: Channel your inner K-pop star by decorating your ownJennie-themed photocard with festive stickers before snapping a photo at the dedicated selfie booth.
- SEOUL SNACK – K-Snack Roulette Zone: Spin a fun roulette for a chance to win popular K-snacks and exclusive Seoul souvenirs.
- Live performances featuring the world-renowned K-Tigers Taekwondo team andhigh-energy K-Pop dance covers.
- Live K-Beauty makeup demonstrations and experiences.
- A special Tree Lighting Ceremony and Lucky Draw with amazing prizes, including round-trip tickets to Seoul.
Discover the Jolly Christmas Market
A highlight of Bag of Joy is the 3rd Floor Jolly Christmas Market, featuring festive butter cookies from GPR Cookies, arcade games and gacha fun at Metapark, the latest Asian snacks at Taste of Asia, kids’ ride-ons from Wilford Entertainment, trendy seasonal outfits at the Brand Fashion Pop-Up, and anime merchandise from Incubase. Shoppers can also enjoy live buskers, singing and dance performances throughout the festive season.
Festive Activities & Workshops
Get into the Christmas spirit with a month-long lineup of festive workshops, performances and family-friendly activities at fahrenheit88.
Little Forest Wreath Workshop
23 & 29 November 2025
10.00AM – 3.00PM
Yarn Tree Ornament Workshop
23 & 29 November 2025
10.00AM – 3.00PM
Face Painting Sessions
23 & 29 November & 7, 14, 21 & 30 December 2025
10.00AM – 3.00PM
X-mas Tree Art & Accessory Workshop
6 December 2025 (Saturday)
11.30AM – 1.00PM
Christmas K-Lucky Pouch Workshop
14 December 2025 (Sunday)
11.00AM – 12.30PM
Christmas Caricature Sketches
All Day, Daily
Busking Performances
Every Weekend More Fun Across fahrenheit88!
While exploring Bag of Joy, shoppers can also enjoy other exciting experiences at fahrenheit88. From now to
30 November, the Incubase Anime Festival brings beloved anime characters to life at the Ground Floor Atrium, followed by the Sanrio Gift Gate Pop-Up from 2 December 2025 to 4 January 2026, offering fans a chance to shop exclusive merchandise. Meanwhile, the Malaysia’s first official Beyblade Café, located on Level 2 at INCUBASE Arena Malaysia (running until 14 December), lets fans battle, enjoy themed food and merchandise, and immerse themselves in the ultimate Beyblade experience. Together, these events make this festive season a fun-filled celebration of discovery, entertainment, and excitement for everyone.
Shop, Celebrate & Be Rewarded!
Shoppers who spend RM380 in a single receipt can redeem a selection of Bath & Body Works products at the Concierge Counter, Ground Floor, while stocks last. Shoppers can also enjoy free gift wrapping with an exclusive wrapping paper and sticker by presenting their receipt at the Seoul Gift Wrapping Zone.Additionally, shop at the Jolly Christmas Market and get a RM20 CEO Karaoke voucher for every RM100 spent, capped at RM500 in total.
Mark your calendars for a festive season filled with joy, discovery, and shopping rewards — only at fahrenheit88 this Christmas!
#FAHRENHEIT88 #F88BAGOFJOY #CHRISTMAS2025
For more information on ‘Bag of Joy’, visit fahrenheit88’s Facebook page , Instagram account, TikTok Account, Xiao Hong Shu Account, or contact fahrenheit88 Customer Service at 03-2148 5488.
