Malaysia is set to make history with the launch of Godzilla Run Malaysia 2026, the first-ever Godzilla-themed running event in the country, happening on 11 January 2026 at Dataran Putrajaya. Inspired by Japan’s globally renowned cultural icon, Godzilla, the event celebrates resilience, unity, and strength, values long associated with the legendary monster. Organised by Element X Strategies in collaboration with TOHO Co., Ltd., this landmark event introduces a brand-new experience for multi-generational Godzilla fans in Malaysia, which include families, runners, and pop-culture enthusiasts.
Participants can look forward to four race categories: 21KM Half Marathon, 10KM Run, 5KM Fun Run, and the highly engaging 3KM Family Run. Positioned as “Run For Your Life – Part 1”, the event promises an immersive atmosphere with Godzilla-inspired visual installations, interactive zones, themed merchandise, and on-ground activities suitable for both children and adults. Godzilla Run Malaysia 2026 aims to bring the excitement of Japan’s most iconic monster directly to Malaysian fans in an unforgettable way.
To date, the event has already received almost 4,000 registrants, with the 3KM Family Run emerging as the most popular category, highlighting strong interest from families and young participants. This early response reflects the growing excitement and nationwide anticipation ahead of January’s event.
The event also offers an accessible fee structure for all categories, with Super Early Bird, Early Bird, and Normal rates ranging from RM35 to RM130, depending on the chosen distance. Categories include Men’s and Women’s Open, Veteran divisions, and family-friendly options—ensuring every participant can find a category suited to their fitness level and experience. Adding to the excitement, participants will also stand a chance to win epic prizes during the lucky draw session, including a GGR Lion G1 sponsored by GGR Legacy (M) Sdn Bhd along with other exclusive Godzilla official merchandise. This exclusive reward further elevates the event experience, ensuring runners walk away with not just memories—but potentially massive prizes too.
GGR Legacy (M) Sdn Bhd is a Malaysian electric vehicle (EV) manufacturer leading the nation’s green mobility agenda by producing affordable, locally developed electric motorcycles. The company officially launched its first model, Lion G1, in June 2025 and recently unveiled prototypes for its new long-range Pantera R1 and R2 models. GGR Legacy (M) Sdn Bhd focuses on making EVs accessible through strategic partnerships for nationwide maintenance and future battery swap networks.
With a projected turnout of 5,000 to 8,000 participants, Godzilla Run Malaysia 2026 offers robust brand engagement opportunities. Sponsorship tiers include Title Sponsor, Main Sponsor, and Gold Sponsor, along with other participation formats such as Official Event Product, Booth Participation, and Corporate Team packages. These options offer brands strong visibility and direct interaction through product sampling, activation booths, and strategic media exposure. As the first event of its kind in Malaysia, it is also poised to attract both local and international media—including outlets from Japan—further elevating Malaysia’s profile as a rising hub for pop culture and experiential lifestyle events.
The run is officially licensed by TOHO Co., Ltd. and organised by Element X Strategies, with the support of strategic partners which include Putrajaya Corporation, the Ministry of Youth & Sports, Car Free Day Malaysia, Kita Pelari Malaysia and sponsors – GGR Legacy (M) Sdn Bhd, N8 Sports Nutrition, Pharmaton, F&N 100PLUS, Mamee, Sunshine, Fruit Plus, Animangaki. Their involvement strengthens the event’s mission to promote health, community connection, and cross-cultural appreciation.
For sponsorship enquiries or partnership opportunities, the organising team can be contacted at: Puteri Nur Annisa (+6016 955 5651 / annisa@elementx.my), Christine Darlington (+6012 332 2156 / christine@elementx.my), and Mohd Shahrul Faiz (+6012 302 5087 / faiz@elementx.my). Follow the official Facebook page at Godzilla Run Malaysia and use the hashtag #GodzillaRunMalaysia2026 for updates.
Godzilla Run Malaysia is the first official Godzilla-themed running event in the country, bringing together fitness, fun, and the iconic legacy of Japan’s most legendary monster in one exciting celebration.
