KUALA LUMPUR, 28 April 2022 – As Malaysia transitions to the endemic phase of its COVID-19 management, we have seen a gradual return to a semblance of normalcy in our day-to-day life. If there is one lesson to take from the pandemic, it is perhaps not taking the air that we breathe for granted. Realising this, many Malaysians have opted to protect themselves and their loved ones by improving the air quality in their living space by investing in an air purifier. As the Raya festive season approaches, many would pay extra caution on safety and double up the protection for their family and loved ones during gatherings. And when it comes to air purifier technology, one company that leads the way is Coway.
Established in 1989, Coway has been a market leader in the manufacture and distribution of modern household appliances, including water and air purifiers among its core products, developed in the company’s state-of-the-art R&D centre at the Seoul National University in South Korea.
Today, Coway continues to make this world a better place by changing the lives of its consumers for the better. This has made Coway a household name across the globe. Besides earning recognition for its caring approach through high-quality range of products, Coway is also known for its excellent after-sales customer service and innovative rental business module, cementing its position as a company which truly cares.
In recent times, Coway’s range of air purifiers, including LOMBOK III and STORM have literally and figuratively swept a breath of fresh air to millions of homes in Malaysia with their High Efficiency Particulate Air (HEPA) filters which have been proven to create cleaner, healthier air with cutting-edge technology. For instance, the LOMBOK III was a gamechanger in air purification technology with its RBD plasma system and antibacterial catalyst filter, which removes up to 99.9% of airborne viruses, bacteria and black mold.
This year, however, Coway has made yet another breakthrough in its proven market leadership with the introduction of its Double HEPA filtration for its air purifiers. This latest development incorporates Coway’s new Double HEPA filter with an additional antibacterial layer and an antifungal layer providing double the protection. Furthermore, this can remove up to 99.999% ultrafine dust with particle sizes down to 0.01μm.
But here’s the kicker – this efficiency is neither theoretical nor merely on paper, but scientifically proven in actual laboratory research in South Korea that Coway’s Double HEPA filter is able to inactivate up to 99.999% of the COVID-19 virus Omicron variant and Human coronavirus, lending not only an enhanced level of protection, but offering something else that money cannot buy – peace of mind.
This makes the introduction of Coway’s Double HEPA filter especially timely, with the upcoming Hari Raya Aidilfitri festivities, where reunions between families, friends and loved ones will play a big part. Meanwhile, those who are especially vulnerable such as the elderly, pregnant women or children also stand to benefit from the cleaner air in their living space.
“At Coway, we’re truly stoked about this new breakthrough which will offer our customers a whole new dimension altogether in air purification technology. For years, consumers all around the world have trusted Coway to improve their quality of life by using our products, and this new advancement bears testament to our continued commitment to them. They will enjoy the peace of mind knowing full well that the air that they breathe is truly clean and pure, thanks to our new Double HEPA filter, and therefore, doubling their HEPA-ness and protection,” said Kyle Choi, Managing Director of Coway Malaysia.
All new Coway STORM and LOMBOK III air purifiers are now equipped with Coway’s Double HEPA Filtration technology. Meanwhile, existing users of selected models of LOMBOK I, II, III and STORM can have their purifiers upgraded with the new technology from September 2022 onwards. This value-added service will be absolutely free of charge and applies to all Coway customers who have purchased the selected models of Coway air purifiers.
So, what are you waiting for? There is certainly no better time than the present to discover Coway’s new Double HEPA filtration technology. For more information on Coway Double HEPA, visit your nearest Coway showroom or visit www.coway.com.my to learn more.
**Coway Lombok III advanced 6-Step Filtration reduces up to 99.999% ultrafine dust and 99.9% airborne viruses, bacteria & black mold.
**Double HEPA with advanced filter materials inactivates up to 99.999% of SARS-CoV-2 Omicron Variant, Influenza A virus (H1N1), Human Coronavirus (HCoV-OC43) with its antibacterial and antifungal performance based on the test undertaken by the College of Veterinary Medicine, Jeonbuk National University, South Korea.
For more info on the disclaimers above, please visit www.coway.com.my.
