LALIGA EA Sports FC Beat the Best was officially launched for the first time ever in Malaysia together with AEON as the main Sponsor and Vertex as LALIGA local partner and organizer of the event.LALIGA will thus repeat last season’s success and positive reception with its international Beat the Best tournaments.
This was announced today at a joint press conference in Kuala Lumpur where the details of the tournaments in Malaysia were announced, which will have the particularity that it will be a tournament both online and offline: Malaysia will host an event on April 12th and 13th, 2025 that will feature activities and will celebrate the final of the tournament together with a LALIGA Legend, a former LALIGA player that will participate in the events and host a Meet and Greet with the fans.
Malaysian aspirants can register from today until 17th March to take part in the online tournaments, to be held from the 17th to the 23rd of March.
The participants will fight during the month of March for a combined prizepool of RM30,000, with the winner of the Malaysia tournament having the opportunity to travel and experience LALIGA in Spain.
“We are very proud to hold for the first time this prestigious tournament to crown the best amateur player in Malaysia. This tournament represents the values of the New Era of LALIGA, which shares with EA SPORTS the importance of the alliance between football, entertainment, technology and gaming. We are also very happy to have found the right partners to bring the tournament to the country” said Adrián Prol, delegate of LALIGA in Malaysia.
“At AEON, we are passionate about evolving experiences that inspire and engage new generations. Partnering with LALIGA, a brand known for its exciting football and that now is bringing the Beat the Best Malaysia Project to life—a celebration of skill, competition, and community. We understand the gaming world: the thrill of the battle, the drive to win, and the joy of shared experiences. With the launch of our all-new AEON Bandar Utama at the Lower Ground floor, we are creating more than a retail space; it’s a hub for gamers to connect, compete, and celebrate their passion, complete with cutting-edge esports equipment and lifestyle essentials. Our goal is to make this a vibrant gathering place where unforgettable moments and friendships are made,” said Low Ngai Yuen, Chief Merchandise and Marketing Officer from AEON.
“Vertex Esports, one of Malaysia’s premier esports agencies, is proud to collaborate with LALIGA and AEON to bring the biggest LALIGA EA SPORTS FC event in the country to life,” said Kelvin Tee, Chief Marketing Officer of Vertex Esports. “At Vertex, we are passionate about bridging the gap between digital and physical experiences, redefining how sports and entertainment intersect. As pioneers of the online-to-offline model, we have been dedicated to creating immersive and high-impact sporting events across Malaysia. This collaboration with LALIGA and AEON is a testament to our commitment to elevating the esports scene, and we are truly grateful for the trust and partnership that has made this project possible and look forward to continually be a part of the growth of the esports ecosystem in Malaysia.”
Apart from Malaysia,many other countries have also kicked off their online tournaments, and China and USA will both have their own tournaments combining online and offline challenges during 2025.
LALIGA FC Pro and LALIGA EA SPORTS X FC 25 RUSH
In Spain, LALIGA FC Pro, the only official EA Sports FC 25 competition in the country, kicked off its 2024-2025 season on November 28 and 29 with the first event, the ‘Rising Stars’.
LALIGA’s official gaming competition has established itself as the benchmark for competitive gaming in Spain thanks to the alliance with EA SPORTS, which continues to drive this new era oriented towards the future of digital entertainment. Last season, more than 3,300 people participated in ‘Rising Stars’, in which five online tournaments were also played, and different prizes were awarded. With ‘Rising Stars’, LALIGA FC Pro starts its eighth consecutive season, which started with SuperCup the past December 13th, finding Sevilla FC as the first champion of the season, LALIGA FC Pro Cup and LALIGA FC Pro Finals in different cities of Spain with the presence of the public.
In addition, on Friday, December 13th, as one of the highlights of GAMERGY — Spain’s largest esports, video game and entertainment event — LALIGA and EA SPORTS hosted LALIGA EA SPORTS X FC 25 RUSH, a unique competition that pit LALIGA legends against EA SPORTS FC gamers in a revolutionary format: a match in the EA SPORTS FC 25 video game and in reality. The first team members were Luis Figo and Carles Puyol, facing off against xBuyer and Spursito.
LALIGA FC Pro, always by the side of the community
LALIGA FC Pro will continue to expand its presence with new and innovative content on its social networks on TikTok, Twitter, Instagram, Twitch and YouTube, with the most interesting and entertaining content from the competition and the EA SPORTS FC Pro ecosystem.
