Kuala Lumpur, 30th November 2023 – Skechers, a trailblazer in lifestyle and performance footwear, proudly introduces Skechers The Exchange TRX, a groundbreaking store situated in the vibrant TRX district of Kuala Lumpur.
Skechers Malaysia, a household name since 2007 with sports and lifestyle apparel, footwear and accessories, celebrates a significant milestone with The Exchange TRX marking its 99th store. Encompassing a generous 6,469 square feet, Skechers The Exchange TRX promises an unparalleled shopping experience.
At the heart of Skechers The Exchange TRX lies the revolutionary running zone, a first for Skechers Malaysia. This innovative space features a state-of-the-art treadmill and a personalised run gait analysis service to analyse your stride, redefining the very essence of finding the perfect pair tailored to one’s running style.
“Skechers has always been deeply committed to our loyal customers, and we recognize that personalization is not just a feature but a game-changer in the retail landscape. It’s about making each step our customers take uniquely theirs. At Skechers, we celebrate individuality, and our commitment to providing personalised experiences is a testament to our dedication to enhancing the connection between our brand and our valued customers.” says Zann Lee, Managing Director, of Skechers Southeast Asia.
The design of the store draws inspiration from Skechers’ distinctive blue and white, infused with vibrant neon elements that mirror the energy of urban fast city life. The aesthetic seamlessly blends style and comfort, reflecting Skechers’ commitment to cutting-edge technology for the modern lifestyle.
But Skechers The Exchange TRX isn’t just about finding the right fit; it’s about personalisation and interaction. The store features a DIY corner where customers can customise their experience by personalising t-shirts and tote bags with heat press stickers, creating unique pieces that resonate with their individual style.
Explore the future of footwear retail at Skechers The Exchange TRX! Join us from November 29 to December 3 for irresistible deals – enjoy a 30% discount on regular-priced items and a complimentary mystery gift with a purchase of RM350 or more. The excitement continues from December 1 to 3, simply upload a photo of the store on social media and stand a chance to win Skechers shoes and vouchers. The first 100 customers with any purchase could also savour a free cup of Paolo Paolo gelato.
Skechers The Exchange TRX store is located at lot numbers L2.57.0, L2.58.0, L2.92.0 & L2.93.0 on Level 2.
