PUTRAJAYA, 11 July 2024 – Tohtonku Sdn. Bhd. (Tohtonku), the manufacturer and distributor of the popular Nanowhite skin care products, today unveiled its enhanced lines of skin care solutions that comes with a new and vibrant packaging design and offers users a more potent solution to achieve a brighter and radiant complexion.
These newly enhanced lines, which comprise the Spot Correction, Double Action and Essentials range of products, are the brand’s most potent solution to date, offering four times more spot correction and up to five times the active ingredients to help build skin barrier.
Nanowhite’s number one bestseller Spot Correction Advanced Serum is now enhanced with tranexamic acid, a little known ingredient which can alter the way melanin is produced and help reduce hyperpigmentation. Moreover, this serum has been enhanced with over 500 times more niacinamide concentration and formulated with the Nano-Encapsulation technology to enable the solution to penetrate ten times deeper into the skin.
Dermatological tests conducted with the enhanced spot correction serum shows that regular use of the solution can lead to a 27% reduction in dark spots in just seven days. Now Infused with 13 types of skin-whitening actives, this innovative formula also helps to brighten and even out the skin tone, revealing a fairer, more radiant complexion. The serum is highly effective when used for reducing dark spots caused by aging, sun exposure, acne and inflammation.
Nanowhite’s Double Action Intensive serum, a solution that aims to help improve overall moisture, radiance and luminosity of the skin, now comes added with 5 times the ceramides and 5,000ppm of prebiotics. The ceramides work to prevent the entry of germs and protect against environmental damage, while Prebiotics support the skin’s microbiome which acts to enhance the effectiveness of ceramides in maintaining a healthy skin barrier.
The Hyaluronic Acid concentration in the serum has also been increased by 2000 times. This powerful combination provides deep nourishment to the skin from within, promoting a healthier more radiant complexion. Additionally, it significantly enhances the serum’s effectiveness, allowing it to strengthen the skin barrier in just 3 days.
“We are committed to continuously enhance and improve our products to meet changing consumer demands and expectations on their skincare solutions,” said Tohtonku’s Marketing Lead for Malaysia and Singapore, Cecilia Lee, at the launch ceremony of the newly enhanced Nanowhite product lines.
“As such, we are Introducing the ‘Bright Magic Mix’, with Nanowhite’s blends of unique and potent ingredients tailored to address diverse skincare needs.
“Each formulation is crafted to offer personalized solutions for achieving a brighter, healthier, and more moisturized complexion, she said.
Lee also explained that Tohtonku recognizes the uniqueness of different individual’s skin and was reflected in its approach of using potent actives identified through extensive consumer research. “This ensures our products effectively target specific concerns, providing visible results that exceed expectations,” she said.
In addition to the enhanced skincare formulation, the latest Nanowhite skincare comes in brand new and vibrant packaging designs. These designs are aimed at appealing to the current preference of customers who seek clear information about the products, their ingredients and their intended results prior to purchase.
The new Nanowhite lines were launched at a brief event in conjunction with a roadshow that is being held from 9 to 14 July 2024 at IOI City Mall. During the roadshow, visitors can obtain samples, enjoy special promotions, have their skin analysed, and participate in interactive games.
The Nanowhite product range can be purchased at all Guardians stores across Malaysia, and on Nanowhite’s official TikTok shop, and e-stores on Shopee and Lazada.
