In a significant step towards advancing electrified mobility in Malaysia, Auto Bavaria, a leader in premium automotive solutions, has announced a strategic collaboration with AFFIN Group (“AFFIN” or “the Group”) to enhance the country’s electric vehicle (EV) charging infrastructure. This partnership aligns with both organisations’ environmental, social and governance (ESG) goals, aimed at fostering more responsible mobility solutions.
Auto Bavaria, the largest authorised dealership for premium automaker, the BMW Group in Malaysia, is renowned for its commitment to innovation and excellence. The automotive conglomerate has consistently supported Malaysia’s transition to smart and efficient transportation. By partnering with AFFIN, a financial institution that shares a strong commitment to environmental stewardship and sustainability, Auto Bavaria is set to accelerate the availability and accessibility of EV charging facilities across the region.
Vi Thim Juan, Managing Director of Auto Bavaria said “At Auto Bavaria, we believe that electric vehicles are the driving force behind future mobility. This partnership with AFFIN underscores our dedication to enhancing EV infrastructure development and supporting Malaysia’s shift towards a low-carbon economy. Together, we are empowering drivers to make responsible mobility choices and contribute to a lower carbon footprint in their automotive ownership needs.”
Datuk Wan Razly Abdullah, President & Group Chief Executive Officer of Affin Bank Berhad, expressed his enthusiasm for the EV charging facilities, highlighting AFFIN’s long-standing partnership with Auto Bavaria and commitment to sustainability. “Our collaboration reaffirms AFFIN’s unwavering commitment to our ESG agenda, creating a positive impact for the future while providing a seamless and convenient customer experience. This initiative aligns with the ‘Unrivalled Customer Service’ and ‘Responsible Banking with Impact’ pillars of our AX28 Strategic Plan.”
He added, “Leveraging our expertise in auto financing, we are committed to making EVs more accessible. Customers can explore our range of EV offers, including tailored financing options designed to simplify the purchase journey and enhance affordability. We believe this will make EV ownership easier and more achievable, contributing to a broader shift towards sustainability.”
This partnership sees the installation of seven units of AC Chargers and one unit DC charger at EV charging stations at Menara AFFIN in the Tun Razak Exchange, Malaysia’s International Financial Centre. By focusing on eco-conscious infrastructure development, both entities are taking proactive steps to facilitate Malaysia’s sustainable mobility and smart living.
