Home Anniversary Sime Motors Celebrates 45-Years of Automotive Leadership with Spectacular Malaysian Philharmonic Orchestra...

Sime Motors Celebrates 45-Years of Automotive Leadership with Spectacular Malaysian Philharmonic Orchestra Performance

Captivating performance by Malaysian artist Aina Abdul.

KUALA LUMPUR, 13 October 2025 – Sime Motors marked a significant milestone recently with a grand 45th anniversary gala themed “Orchestrating Excellence: Celebrating 45 Years of Sime Motors in Malaysia.” The event brought together Sime Motors’ most valued stakeholders for an unforgettable evening of music and appreciation at the Malaysian Philharmonic Orchestra.

The gala featured world-class musical performances under the direction of renowned conductor Gerald Salonga, with pianist Liu Muyu and acclaimed Malaysian vocalist Aina Abdul adding depth and flair to the programme. Their performances captivated the audience and set the tone for an evening of celebration, offering a memorable tribute to Sime Motors’ 45 years of leadership and contribution to Malaysia’s automotive industry.

Tokens of appreciation were presented to representatives of Sime Motors’ brand principals. From left: Mr Mohamad Hanif, Head of Operations of Sime Swedish Auto; Mr Ryan Eng Yi Hong, Area Manager of Volvo Cars Malaysia; Mr Christopher Hunter, Chief Executive Officer of Porsche; Mr Syed Ahmad Muzri, Managing Director of Inokom & Distribution Malaysia for Jaguar Land Rover; Ms Adeline Lew, Managing Director of BYD Sime Motors; Mr Eagle Zhao, Managing Director of BYD Malaysia; Mr Liu Xueliang, General Manager, BYD Asia Pacific, Auto Sales Division; Andrew Basham, Managing Director of Sime Motors; Mr Jeffrey Gan, Managing Director of Southeast Asia for Sime Motors; Mr Benjamin Nagel, Managing Director of BMW Group Malaysia; Mr Vi Thim Juan, Managing Director of Retail for Malaysia & Indonesia; Mr Eric Lee Dong Wook, President of Hyundai Motor Malaysia; Mr Joey Lin, Managing Director of Sime Auto Hyundai; Mr Navin Gulati, Sales Zone Manager for Ford Asia Pacific Distribution Market and Mr Turse Zuhair Nahason Affan, Managing Director of Sime Auto ConneXion.

A key highlight of the evening was the recognition of Sime Motors’ brand principals and partners, whose support has been integral to the company’s growth and success. Tokens of appreciation were presented by Andrew Basham, Managing Director of Sime Motors, together with Jeffrey Gan, Managing Director of Southeast Asia, Sime Motors, to representatives from BMW Group Malaysia, BYD , DENZA, Ford Malaysia, Hyundai Malaysia, Jaguar Land Rover, Porsche Malaysia and Volvo Cars Malaysia.

Andrew Basham, Managing Director of Sime Motors, said, “This milestone is a celebration of the people and partnerships that have shaped Sime Motors into what it is today. For 45 years, we have worked hand in hand with our principals, customers and employees to deliver excellence across every part of the automotive journey. Looking ahead, we are committed to continue driving innovation, strengthening our partnerships and creating outstanding experiences for our customers in Malaysia.”

Capturing the spectacular performance: Conductor Gerald Salonga and Pianist Liu Muyu in their element.

The gala welcomed a distinguished audience of Sime Motors’ loyal customers, corporate clients, business partners, brand principal representatives, team members, media and industry colleagues. The evening celebrated Sime Motors’ legacy and reaffirmed its ambition to lead Malaysia’s automotive sector into the future through innovation, strong partnerships and a dedicated focus on customer excellence.

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